SEO
3 Really Easy Ways to Improve Your SEO Yourself Right Now
Not everything in SEO requires a lot of skill. Here are three things you can do yourself than have a serious payback.
SEO
What is SSL Anyway? And Will It Really Help My Website?
In 2014 Google officially announced that it likes SSL sites more than SSL sites. But what is SSL and does this mean you should pay for it?
website design
Your Website Needs to be True to Your Business (Duh!)
Your website needs to be true to your business. Have a quarterly review of your site to make sure your site is still in line with your business.
How Much Should I Pay for A Website
What Should Your Business's Website Look Like if You Can't Afford Inbound Marketing Right Now?
If you don't have the budget for inbound, consider your website a digital version of your receptionist: professional looking and able to answer...
Inbound Marketing
What Should You Get From Your Marketing Agency?
Your marketing agency's job is to deliver leads. PR, branding, and SEO can help your marketing agency deliver leads, but they are a means, not the...
personalization
How NOT to do Personalization in Your Marketing
Though it may sound untrue, personalization can create trust with customers. It can also be downright creepy as in this case.
blogging
Know, Like, Trust
People do business with those they know, like, and trust. Is your marketing reflecting that?
SEO
Should I Buy More Domain Names?
Is buying extra domain names a cheap way to improve your SEO? No.
Inbound Marketing
Narcissism is the Enemy of Good Marketing
Make your website about what your clients are looking for. Answer questions. Describe exactly what they are looking for. Be a resource. Be helpful.
Inbound Marketing
2016 America’s First Inbound Election
The results of the 2016 election was unexpected because we don't understand how authority is gained in the age of new media.