Where Should I Get Started with Video Marketing?
The 30 Second Answer : Start Video Marketing With What You Already Know
List every time your expect a prospect to "touch" your company. The first touch might be they hear about you from a friend. The second touch might be when they go to your website. The third touch might be when they call you. Etc.
Consider how you can use video to make that touch better, richer, and more compelling.
Example of Marketing Touches

Inserting Some Ideas for Using Video to Make Touches Better

Free Tools
- Free Video Recording and Editing Software from YouTube
- YouTube Studio : https://studio.youtube.com
- Free ways to share personalized videos by email
- Loom for Personalized Videos: https://www.useloom.com
- GoVideo from Vidyard : https://www.vidyard.com/govideo/
Link to my full talk on Getting Started with Inbound and Video Marketing Here: https://www.facebook.com/rabbi.a.singer/videos/10160909099175521/
Link to slides here:
https://www.slideshare.net/rabbiasinger/what-every-business-needs-to-know-about-video-marketing
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Topic #inbound,#Video Marketing,#Getting StartedAdam Singer helps growth-minded businesses turn marketing and operations into scalable systems that drive results. As the founder of Ability Growth Partners, Adam works with owners, managers, and marketing leaders to simplify workflows, improve visibility, and grow revenue—without the guesswork. Adam brings a rare blend of strategy, automation, and hands-on execution. He’s known for connecting the dots between digital ads, SEO, AI tools, and internal systems—transforming scattered efforts into a clear, scalable plan. With decades of web experience and credentials as a HubSpot Solutions Provider, Google Partner, and WordPress organizer, Adam has led award-winning campaigns and spoken on marketing and tech at events across the U.S., Israel, and Asia. Structure, strategy, and support that actually move the needle.
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