Getting Started with Video Marketing : 7 Resources and 2 Free Tools
I'm spending the next two months focusing on learning video marketing and presenting a class on video marketing in Savannah, GA on October 23rd. To get started, I'm sharing some of the resources I'll be reviewing in the next few weeks. Feel free to check them out and let me know what you think. Got more resources to share? Include them in the comments section below.
7 Resources to Learn Video Marketing
- https://www.vidyard.com/video-marketing-handbook-lp/
- https://wistia.com/learn/marketing/video-marketing-guide
- https://blog.hubspot.com/marketing/video-marketing
- https://www.lynda.com/Marketing-tutorials/Viral-video-marketing/677181/757378-4.html
- https://www.lynda.com/LinkedIn-tutorials/LinkedIn-Video-Marketing-Personal-Brand-Pages/738154-2.html
- https://www.lynda.com/Business-tutorials/Content-Marketing-Videos/578089-2.html
- https://www.lynda.com/course-tutorials/Creating-Online-Video-Ad-1-Writing-Production-Shooting/704149-2.html
2 Free Tools to do Video Marketing
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Topic #Inbound Marketing,#Video MarketingAdam Singer is an automation, AI, and marketing strategist who helps flooring and home improvement businesses streamline operations, boost productivity, and grow revenue. As the founder of Ability Growth Partners, Adam works with store owners and managers to implement tailored solutions that connect systems, simplify workflows, and drive measurable business outcomes. With deep expertise in SEO, digital advertising, and AI integration, Adam has helped home improvement companies improve their online visibility, generate high-quality leads, and optimize every stage of the customer journey. His experience spans Google Ads, Facebook/Instagram, TikTok, HubSpot, and ClickUp—tools he leverages to automate operations and unlock team efficiency. Adam began building for the web in the mid-1990s and has since served as a WordPress Meetup organizer, HubSpot User Group leader, Google Partner Agency, and HubSpot Solution Provider. His agency, Ability Inbound Marketing, has received industry recognition from Expertise and Clutch for excellence in SEO, social media marketing, and digital design. A seasoned speaker, Adam has presented at The International Surfaces Event in 2024 (on marketing) and 2025 (on customer experience and emerging tech), as well as at business events across the U.S., Israel, and Asia. He is known for turning complex concepts into practical tools that surface professionals can apply right away.
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