--- title: The Local Search Boom description: Local search is what will get any small business most of its exposure. Read why! image: https://www.abilitygrowth.com/hubfs/we're-open.jpg --- [![Ability Growth Partners](https://www.abilitygrowth.com/hs-fs/hubfs/AGP%20Branding/AGP-Logo-318x93-type2.png?width=318&height=93&name=AGP-Logo-318x93-type2.png "Ability Growth Partners")](https://www.abilitygrowth.com) # The Local Search Boom 1 MIN [Share on Facebook ](https://www.facebook.com/sharer/sharer.php?u=https://www.abilitygrowth.com/blog/the-local-search-boom&display=popup&ref=plugin&src=like&kid_directed_site=0) [Share on Twitter ](https://twitter.com/intent/tweet?original_referer=https://www.abilitygrowth.com/blog/the-local-search-boom&ref_src=twsrc%5Etfw&text=The%20Local%20Search%20Boom&tw_p=tweetbutton&url=https://www.abilitygrowth.com/blog/the-local-search-boom) [Chaya Lencz](https://www.abilitygrowth.com/blog/author/chaya-lencz) October 02, 2017 ## [The Local Search Boom](https://www.abilitygrowth.com/blog/the-local-search-boom) ![Local SEO](https://www.abilitygrowth.com/hs-fs/hubfs/we're-open.jpg?width=580&name=we're-open.jpg "Local SEO") News flash for small businesses: **Local **is the new big thing. [Moz](https://moz.com/learn/seo/small-business-digital-marketing) has reported that over seven billion monthly Google searches in the US are local ones. That’s a lot, guys. But it doesn’t end in the search results: 76% of all local searches end in a phone call. And since Google shows local search results in generic searches, which means that users don’t even need to include a locational term (i.e. city or zip code) in their search, the reach for local businesses online is huge!   And don’t discount the use of smartphones: Mobile searches take local search seriously, with mobile results being pulled primary from local search engines. Half of all local mobile searchers end up in the store later that day, and 78% of the searches led to offline purchases.  Let me repeat that, because it’s monumental: over *three-quarters *of local searches end in something being bought. Local search has huge power. Besides for the weight it’s pulling in terms of search engines, it also allows you to draw a niche audience of local patrons who are likely to become customers. You want to know how to optimize local search, you say? **[Read this article.](https://www.abilitygrowth.com/blog/local-baltimore-marketing) **If you're located in Baltimore, [click **here** to learn about improving SEO for Baltimore businesses](https://www.abilitygrowth.com/baltimore-seo). In the wide world of SEO, this is among one of the greatest things any small business owner can do for themselves.   [![Baltimore SEO Email Marketing](https://no-cache.hubspot.com/cta/default/409613/cb82e3c6-9d0d-4c11-b04e-bef99f00b26b.png)](https://cta-redirect.hubspot.com/cta/redirect/409613/cb82e3c6-9d0d-4c11-b04e-bef99f00b26b)     # Your Articles Need SkimCatchables Skim-Catchables are bloggers' - now- not-so- secret weapon to make readers' jobs easier because they can easily skim down a page and find the answer to what they are looking for. Engaging titles and subtitles, gorgeous infographics, and functions like TL; DR (Too long; didn’t’ read) not only help readers, but should be part of any writer's tool kit! Topic [#Baltimore SEO](https://www.abilitygrowth.com/blog/topic/baltimore-seo) [Chaya Lencz](https://www.abilitygrowth.com/blog/author/chaya-lencz) Chaya Lencz is our marketing associate at AbilitySEO. In addition, she is currently a student at University of Baltimore's Merrick School of Business. ### Leave us a Comment! ### RELATED ARTICLES [The Relationship Between Marketing and Sales February 27, 2018 2 MINUTES ](https://www.abilitygrowth.com/blog/the-relationship-between-marketing-and-sales) [Phone Calls for the Successful Salesperson in 5 Steps February 26, 2018 3 MINUTES ](https://www.abilitygrowth.com/blog/phone-calls-for-the-successful-salesperson-in-5-steps) [Tips and Tricks of Email for Sales February 21, 2018 3 MINUTES ](https://www.abilitygrowth.com/blog/tips-and-tricks-of-email-for-sales) [It's All About What You Know: Best Ways to Research Buyers February 14, 2018 4 MINUTES ](https://www.abilitygrowth.com/blog/best-ways-to-research-buyers) [Sales in 2018: The Inbound Sales Method Explained February 07, 2018 3 MINUTES ](https://www.abilitygrowth.com/blog/sales-in-2018-the-inbound-sales-method-explained) ### Get Notified About New Articles #### About Us Most of Our Inbound Marketing Clients See Increased Web Traffic of 300% or more Within 12 Months of Working With Us #### Recent Blog Articles ### Recent Posts #### Contact Us ** 912-655-4462 ** [info@abilityseo.com](mailto:yourname@company.com) ** 12015 Treeline Way Rockville, MD 20852 Copyright 2026 | Designed with ** by [AbilitySEO](http://www.AbilitySEO.com) [Follow us on Twitter ](https://twitter.com/AbilitySEO) [Follow us on Facebook ](http://www.facebook.com/pages/Abilityseo/783809055020602) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Chaya Lencz", "url" : "https://www.abilitygrowth.com/blog/author/chaya-lencz" }, "datePublished" : "2017-10-02T15:00:00.000Z", "headline" : "The Local Search Boom", "image" : [ "https://www.abilitygrowth.com/hubfs/we're-open.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.abilitygrowth.com/blog/the-local-search-boom", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.abilitygrowth.com/hubfs/AGP%20Branding/AGP-Logo-318x93-type2.png" }, "name" : "Ability Growth Partners" } } ```